CEO Today Middle East Awards 2024 - UNITED ARAB EMIRATES - - 85 - of safe and sufficient food supply. By using smart inspection systems, the Food Imports and Exports Platform (FIEMIS), and the “Zadna Rating” initiative - where the score will be on the door of the food establishments - we actively enhance food safety standards, increase compliance, and ensure a healthier, more reliable food sector. What are some of the current strategies ADAFSA used to promote and inspire conscious waste reduction with the aim of a more sustainable future? ADAFSA employs a comprehensive strategy to address food waste, utilizing initiatives such as the Food Loss and Waste Reduction Strategy and “Together Blessings Last” Campaign. These efforts are geared towards fostering behavioral change among consumers, agricultural stakeholders, and food establishments. Furthermore, ADAFSA advocates for conscious waste reduction by championing the food waste and loss initiative that identify the initial baseline of Food W&L in Abu Dhabi, covering all the supply chain. Moreover, Her Excellency is leading the AI based portal to plan the allocation of land toward sustainable food production in the emirate and implements sustainable programs such as the “Sustainable Beekeeping and Honey Production Programme, additionally educating farmers on postharvest best practices to ensure consumers’ safety. These initiatives are in alignment with the objectives of the United Nations Sustainable Development Goals (SDGs). Why is promoting a sustainable direction for the food industry important to you at ADAFSA and do you think this change will become implemented through more policies in the future? ADAFSA recognizes the paramount significance of sustainability in safeguarding the environment, conserving resources, and ensuring future food security. We anticipate forthcoming stringent policies that advocate sustainable practices, with a proactive approach towards reducing food wastage and fostering efficient food production systems, thereby contributing to a more sustainable future for all. “ADAFSA contributes significantly to the success of the food and restaurant industry through various impactful measures.”
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